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How Roomba Went From $1.7 Billion to Bankrupt

Nov 3, 2026

How did iRobot, the company that invented the Roomba, go from a $1.7 billion Amazon deal to bankruptcy and a sale to its own factory? And what does it mean for the robot vacuum in your home before you buy one this Black Friday?

0:00 Sold to its own factory

0:14 From Ground Zero to the Roomba

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